Snap a Selfie and Find Your Fine Art Doppelgänger

Phillip Butler
January 17, 2018

The find-your-art-lookalike feature has been available since mid-December, but the app has rocketed to viral status as more users shared their matches on Facebook, Twitter and Instagram over the holiday weekend, in a mix of implausible, absurd and "spot-on" comparisons.

The face match feature is only available in the USA right now and Google is declining to comment as to an worldwide rollout will be available. If you are wondering how those users got access to that feature, we are here to help.

Next, download a VPN app, where it is possible to switch location and choose U.S. as the option. Make sure VPN is turned on and location should be set to the USA.


This isn't the first neat feature from Google's Arts & Culture division, as its Chrome extension allows you to set new tabs to open with a different work of art every day. "Google is not using these selfies for anything other than art matches", Patrick Lenihan, a company spokesman, said.

It's as simple as scrolling down until you see the "Is your portrait in a museum?" box. We're hopeful this Google is just refining this experiment before it launches across the country - but the fine art selfie craze could be over before everyone has access. The company also says it will not use data from the photo for any other objective, and will only store the photo for the time it takes to search for matches.

The Google Arts & Culture app's description says this feature is new, experimental and relies on computer vision technology to compare the selfie with actual historical works. After you, click a selfie, it takes a couple of seconds before the match appears. According to the app, comedian Kumail Nanjiani was a 59 percent match with a mixed-media portrait of Mohammed Al Mazrouie at the Barjeel Art Foundation in the United Arab Emirates. The results are not always great, matching around 53 percent or less at times, but they are nearly instantaneous.

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